How Understanding Your Stakeholders Can Make or Break Your Renewable Energy Business
February 18 & 19th I attended CoSEIA’s Annual Conference & Expo 2010, “Building a Sustainable Solar Economy.” I think of stakeholders as angel investors, venture capitalists, employees, vendors, and sub-contractors. After attending this conference however, politicians should also be added to the top of your list. And, interfacing with them can make or break your business.
Pay special attention to your politicians, State as well as Federal. Bills go through the house and senate that could drastically alter your business. Knowing what is coming down and then contacting them influences their decisions. It’s the squeaky wheel syndrome.
Fall 2010 elections could change your business climate if someone gets into office that has a different agenda then what is established such as incentives and tax rebates for solar systems. Now is the time to connect with those running or thinking of running for office such as the Colorado governor’s seat.
For more information go to the CoSEIA web site at http://www.coseia.org/newsite/Legislation-and-Regulation.html or email them at info@coseia.org. They need and welcome your support.
Begin no later than summer 2010 to connect with representatives; that is when they establish their fall agenda. And, your voice will influence that. Start now and get involved. Politicians drastically affect your business just with a simple signature. Your voice makes a difference.



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